Privacy Policy

Details we ask for

When you join, we ask who you are and how to reach you: your full name, home address, email address, birthday and a phone number. You can update most of them yourself in your account, and our team can help with the rest.

Why we use them

We use your details to run your account, to confirm that you are old enough to play and live where you say you live, and to meet our duties on money laundering and fraud. We also use them to set safer gambling limits and to let you know about important account changes.

Identity and fraud checks

To confirm who you are, we may pass the information you give us to authorised credit reference agencies. Those agencies may compare it with public or private databases and keep a note of the search. We may also share details with fraud prevention agencies to prevent fraud and to help with identity checks.

Documents you send us

If we ask for documents, you can upload them in your account, send them through the Jumio KYX service, share them in Live Chat or post them to our Leeds office. We only request what we reasonably need for legal, regulatory or fraud prevention reasons.

Calls and chats

We may record phone calls and online chats to protect customers and staff, to sort out questions and for training. Messages in public game chat are not private, and other players can see them.

Sharing with authorities

If we find that an account holder is under 18, or that an account was used for fraud, we may report it to the regulator or to law enforcement.

Your choices

You can change your marketing preferences in your account at any time. For any question about your data, talk to our team in Live Chat.